Complete Site Architecture & SEO Map
Full structured layout of every page we'll build — service pages, blog categories, location pages, keyword targets, and internal linking strategy — all in one place for your team.
45+Total Pages
28Service Pages
40+Blog Posts/Year
80+Target Keywords
Site Architecture — Visual Map
Full hierarchy from homepage down to blog posts. Each tier represents a different level of the site structure.
Core Pages
Service Pages (Tier 1)
Service Sub-Pages (Tier 2)
Blog & Content
Location Pages
Industry Pages
/
🏠 Homepage
All main services · Brand story · Social proof
── Core Pages ──
/about
About Us
/services
Services Hub
/portfolio
Portfolio
/blog
Blog Hub
/pricing
Pricing
/contact
Contact Us
── Service Pages (28 pages) ──
/services/web-development
Web Development
/services/crm-solutions
CRM Solutions
/services/digital-marketing
Digital Marketing
/services/seo-services
SEO Services
/services/video-production
Video Production
/services/social-media
Social Media Mgmt
/services/social-media-ads
Social Media Ads
── Sub-Service Pages (detailed keyword targeting) ──
/services/website-design-delhi
Website Design Delhi
/services/ecommerce-development
E-commerce Dev
/services/landing-page-design
Landing Pages
/services/instagram-marketing
Instagram Marketing
/services/youtube-marketing
YouTube Marketing
/services/google-ads
Google Ads
/services/local-seo-delhi
Local SEO Delhi
/services/reels-shorts-creation
Reels & Shorts
/services/video-editing
Video Editing
/services/content-writing
Content Writing
/services/crm-travel-business
CRM for Travel
/services/email-marketing
Email Marketing
── Blog, Industry & Location Pages ──
/blog/seo-tips
Blog: SEO Tips
/blog/digital-marketing
Blog: Dig. Marketing
/blog/video-marketing
Blog: Video
/blog/web-dev-tips
Blog: Web Dev
/digital-marketing-delhi
📍 Delhi Page
/digital-marketing-noida
📍 Noida Page
/industries/travel-tourism
🏖 Travel Niche
/industries/restaurants
🍽 Restaurant Niche
Core Pages
The 6 essential pages every visitor sees. These build trust and drive conversions.
| # | Page | URL Slug | Primary Keyword | Purpose | Priority |
|---|---|---|---|---|---|
| 1 | Homepage | / | digital marketing agency Delhiweb development company Delhi | Brand intro + all services overview + CTA | High |
| 2 | About Us | /about | about RIGHT EYE Technologydigital marketing team Delhi | Team intro, story, values, trust signals | Medium |
| 3 | Services Hub | /services | digital agency services Delhiall-in-one marketing agency | Overview of all 7 service categories with links to sub-pages | High |
| 4 | Portfolio | /portfolio | digital marketing portfolio Delhiweb design portfolio India | Show past work: websites built, campaigns run, videos created | High |
| 5 | Pricing | /pricing | digital marketing packages Indiasocial media management price India | Transparent packages — great for conversions & SEO | High |
| 6 | Contact | /contact | contact digital marketing agency Delhi | Lead form, phone, WhatsApp, address, Google Maps | High |
| 7 | Blog Hub | /blog | digital marketing tips IndiaSEO blog Delhi | Index of all blog posts — feeds all long-tail keyword traffic | High |
Service Pages — Full Keyword Map
28 dedicated service pages targeting specific high-intent keywords. Organized into 7 service categories with sub-pages.
Web Development & CRM
| Page Name | URL | Primary Keyword | Secondary Keywords | Priority |
|---|---|---|---|---|
| Web Development (Main) | /services/web-development | web development company Delhi | website development agency Indiaprofessional web developer Delhi | High |
| Website Design Delhi | /services/website-design-delhi | website design company Delhi | website designer Delhi priceaffordable website design India | High |
| E-commerce Development | /services/ecommerce-development | ecommerce website development Delhi | online store development IndiaShopify developer Delhi | Medium |
| Landing Page Design | /services/landing-page-design | landing page design service India | high converting landing page Delhi | Medium |
| CRM Solutions (Main) | /services/crm-solutions | CRM solutions small business India | web based CRM Delhicustom CRM development India | High |
| CRM for Travel Business | /services/crm-for-travel-business | CRM for travel agency India | travel booking management softwaretour operator CRM India | High |
| CRM for Restaurants | /services/crm-for-restaurants | CRM for restaurant Delhi | restaurant management software India | Medium |
Digital Marketing
| Page Name | URL | Primary Keyword | Secondary Keywords | Priority |
|---|---|---|---|---|
| Digital Marketing (Main) | /services/digital-marketing | digital marketing agency Delhi | digital marketing services Indiaonline marketing agency Delhi NCR | High |
| Instagram Marketing | /services/instagram-marketing | Instagram marketing agency Delhi | Instagram management service IndiaInstagram growth agency Delhi | High |
| YouTube Marketing | /services/youtube-marketing | YouTube marketing agency Delhi | YouTube channel management IndiaYouTube SEO service Delhi | High |
| Facebook Marketing | /services/facebook-marketing | Facebook marketing Delhi | Facebook page management IndiaFacebook marketing agency | Medium |
| Email Marketing | /services/email-marketing | email marketing service India | bulk email campaign Delhiemail automation service India | Medium |
SEO Services
| Page Name | URL | Primary Keyword | Secondary Keywords | Priority |
|---|---|---|---|---|
| SEO Services (Main) | /services/seo-services | SEO services Delhi | SEO company Delhi NCRsearch engine optimization India | High |
| Local SEO Delhi | /services/local-seo-delhi | local SEO services Delhi | Google My Business optimization Delhilocal search ranking Delhi | High |
| Technical SEO | /services/technical-seo | technical SEO audit India | website speed optimization servicetechnical SEO company Delhi | Medium |
| E-commerce SEO | /services/ecommerce-seo | ecommerce SEO Delhi | online store SEO Indiaproduct page optimization service | Medium |
| Content Writing | /services/content-writing | SEO content writing service Delhi | blog writing service Indiawebsite content writer Delhi | Medium |
Video Production & Paid Ads
| Page Name | URL | Primary Keyword | Secondary Keywords | Priority |
|---|---|---|---|---|
| Video Production (Main) | /services/video-production | video production company Delhi | corporate video production Delhibusiness video maker India | High |
| Reels & Shorts Creation | /services/reels-shorts-creation | Instagram Reels creation service Delhi | YouTube Shorts production Indiashort video content agency | High |
| Video Editing Services | /services/video-editing | video editing service Delhi | professional video editor Indiafreelance video editing Delhi | Medium |
| Video Scripting | /services/video-scripting | video script writing service India | YouTube script writer Delhi | Low |
| Social Media Ads (Main) | /services/social-media-ads | social media advertising Delhi | paid social media agency IndiaFacebook Instagram ads Delhi | High |
| Google Ads Management | /services/google-ads | Google Ads management Delhi | PPC agency Delhi NCRGoogle AdWords management India | High |
| Meta Ads (FB + IG) | /services/meta-ads | Meta ads agency Delhi | Facebook ads management IndiaInstagram ads service Delhi | Medium |
Industry / Niche Pages
6 niche landing pages targeting clients in specific industries. These convert extremely well because the page speaks directly to their business type.
| # | Industry | URL | Primary Keyword | Secondary Keywords | Priority |
|---|---|---|---|---|---|
| 1 | 🏖 Travel & Tourism | /industries/travel-tourism | digital marketing for travel agency India | SEO for tour operators Delhitravel agency website development Indiasocial media for travel business | High |
| 2 | 🍽 Restaurants & Food | /industries/restaurants | digital marketing for restaurants Delhi | restaurant social media management IndiaZomato SEO optimization Delhi | High |
| 3 | 🏠 Real Estate | /industries/real-estate | digital marketing for real estate Delhi | real estate lead generation Indiaproperty website development Delhi | High |
| 4 | 🏥 Healthcare & Clinics | /industries/healthcare | digital marketing for doctors Delhi | hospital website development Indiaclinic social media management | Medium |
| 5 | 🛒 Retail & E-commerce | /industries/retail-ecommerce | ecommerce marketing agency Delhi | online store SEO Indiaretail digital marketing Delhi | Medium |
| 6 | 🎓 Education & Coaching | /industries/education | digital marketing for coaching institute Delhi | education website development Indiacoaching centre lead generation | Low |
💡 Why Industry Pages Work for SEO
When a restaurant owner searches "digital marketing for my restaurant in Delhi" — they land on our specific restaurant page instead of a generic services page. This means higher conversion rate + lower competition keywords. Each industry page should have its own case study, testimonial, and specific service packages.
Location Pages (Local SEO)
5 geo-targeted pages for Delhi NCR to capture location-based searches. These are quick-win pages with lower competition.
| # | Page | URL | Target Keywords | Notes |
|---|---|---|---|---|
| 1 | 📍 Delhi (Main) | /digital-marketing-agency-delhi | digital marketing agency in Delhibest digital marketing company Delhitop marketing agency Delhi NCR | Most important location page. Include Google Maps embed + local schema markup |
| 2 | 📍 Noida | /digital-marketing-agency-noida | digital marketing agency NoidaSEO company Noida | Noida is separate search market — high volume |
| 3 | 📍 Gurgaon | /digital-marketing-agency-gurgaon | digital marketing agency Gurgaonmarketing company Gurugram | Corporate clients — high value leads |
| 4 | 📍 Web Dev Delhi | /web-development-company-delhi | web development company Delhiwebsite developer near me Delhi | Separate page for web dev location targeting |
| 5 | 📍 SEO Delhi | /seo-company-delhi | SEO company in Delhibest SEO agency Delhi NCR | High buyer-intent keyword worth a standalone page |
📋 Every Location Page Must Include:
✓ LocalBusiness schema markup
✓ Google Maps embed
✓ Location-specific testimonials
✓ NAP (Name, Address, Phone)
✓ Local case studies / clients
✓ "Serving [City] businesses since..."
Blog Architecture & Content Calendar
6 blog categories · 40+ posts planned for Year 1. 3-4 posts per month. Each post targets a specific long-tail keyword.
SEO Tips
/blog/seo-tips
Dig. Marketing
/blog/digital-marketing
Video Tips
/blog/video-marketing
Web Dev
/blog/web-development
Social Media
/blog/social-media
Biz Growth
/blog/business-growth
Month 1 — May 2026
4 posts
SEO Tips
How to Rank Your Delhi Business on Google in 2026 (Step-by-Step)
🎯 how to rank on Google Delhi
Digital Marketing
Instagram vs Facebook: Which is Better for Delhi Businesses in 2026?
🎯 Instagram or Facebook for business India
Video Tips
How to Create Instagram Reels That Go Viral for Your Business
🎯 viral Instagram Reels business tips
Web Dev
Why Your Delhi Business Needs a Website in 2026 (Not Just Instagram)
🎯 why have a website for small business India
Month 2 — June 2026
4 posts
SEO Tips
Local SEO Checklist for Delhi Small Businesses (Free Audit Guide)
🎯 local SEO checklist small business Delhi
Digital Marketing
How to Run Google Ads for a Travel Agency in India on a Small Budget
🎯 Google Ads for travel agency India
Social Media
Best Time to Post on Instagram in India for Maximum Reach (2026 Data)
🎯 best time to post Instagram India 2026
Biz Growth
How Delhi Restaurants Can Get More Customers With Social Media
🎯 social media marketing for restaurants Delhi
Month 3 — July 2026
4 posts
SEO Tips
What is Technical SEO? A Simple Guide for Indian Business Owners
🎯 technical SEO guide India
Video Tips
YouTube Shorts vs Instagram Reels: Which Grows Your Business Faster?
🎯 YouTube Shorts vs Instagram Reels business
Web Dev
How Much Does a Website Cost in Delhi in 2026? (Honest Breakdown)
🎯 website cost Delhi 2026
Digital Marketing
How to Get More Leads for Your Real Estate Business in Delhi Using Digital Marketing
🎯 real estate lead generation digital marketing Delhi
Months 4–6 (Queue)
12+ posts planned
SEO Tips
How to Write SEO-Optimized Blog Posts for Indian Audience
🎯 SEO blog writing tips India
Digital Marketing
WhatsApp Marketing for Indian Businesses: Complete 2026 Guide
🎯 WhatsApp marketing India business
Biz Growth
Best CRM Software for Tour & Travel Agencies in India (Comparison)
🎯 CRM for travel agency India comparison
Social Media
How to Grow From 0 to 10,000 Instagram Followers for a Delhi Business
🎯 grow Instagram followers Delhi business
Video Tips
Corporate Video Production Cost in Delhi: What to Expect
🎯 corporate video production cost Delhi
Web Dev
Landing Page vs Website: What Does Your Delhi Business Actually Need?
🎯 landing page vs website India
Internal Linking Strategy
How pages should link to each other. Strong internal linking passes SEO authority and improves user navigation. Every page must link to at least 3–5 related pages.
Homepage /
- →All 7 service main pages
- →/services (hub page)
- →/portfolio
- →/pricing
- →Latest 3 blog posts
- →/digital-marketing-agency-delhi
Digital Marketing /services/digital-marketing
- →/services/instagram-marketing
- →/services/youtube-marketing
- →/services/meta-ads
- →/services/email-marketing
- →/services/seo-services
- →Blog: DM category
SEO Services /services/seo-services
- →/services/local-seo-delhi
- →/services/technical-seo
- →/services/content-writing
- →/services/ecommerce-seo
- →/seo-company-delhi
- →Blog: SEO Tips category
Blog Posts → /blog/[post]
- →Relevant service page (always)
- →2–3 related blog posts
- →Contact page (CTA at end)
- →Relevant industry page
- →Portfolio page (if case study)
Industry Pages /industries/[niche]
- →Relevant service pages (3–4)
- →Portfolio (industry-specific work)
- →Blog posts for that industry
- →Pricing page
- →Contact with industry context
Location Pages /[city]
- →/services (hub)
- →Top 3–4 service pages
- →/portfolio (local client work)
- →/contact
- →Local industry pages
Golden Rules for Internal Linking
Use Keyword-Rich Anchor Text
Instead of "click here", use "SEO services in Delhi" as the link text. This tells Google what the linked page is about.
Every Blog Post → 1 Service Page
Every blog post should link back to a relevant service page. This passes authority from content pages to money pages.
Pillar → Cluster Structure
Main service page (pillar) links to all sub-service pages (cluster). Sub-pages link back to the pillar. This creates topic authority.
No Page Left Alone
Every page must receive links from at least 2–3 other internal pages. "Orphan pages" (no internal links to them) don't rank.
On-Page SEO Checklist
Must-do checklist for every single page before publishing. Use this as a QA gate for every service page and blog post.
📄 Every Page
Unique title tag (55–60 chars) with target keyword
e.g. "Digital Marketing Agency in Delhi | RIGHT EYE Technology"
Meta description (150–155 chars) with keyword + CTA
e.g. "Grow your business with RIGHT EYE Technology — Delhi's #1 digital marketing agency. SEO, social media, ads & more. Get a free quote today."
One H1 tag with exact primary keyword
H2s & H3s using secondary keywords naturally
Primary keyword in first 100 words of content
Minimum 800 words (service pages) / 1500 words (blog)
Images with descriptive alt text containing keywords
3–5 internal links to related pages
1–2 external links to authoritative sources
Canonical URL set correctly
🔧 Technical SEO
Page loads under 3 seconds on mobile
Mobile-responsive design
HTTPS enabled (SSL certificate)
XML sitemap submitted to Google Search Console
robots.txt configured correctly
Schema markup (LocalBusiness, Service, Article)
Open Graph & Twitter Card meta tags
Google Search Console connected & verified
Google Analytics 4 installed
Google Business Profile (GMB) created & optimized
✍️ Content Quality
Content answers the searcher's actual question
No keyword stuffing — max 2-3% keyword density
LSI keywords (related terms) used naturally
FAQ section for blog posts & service pages
One clear CTA button per section
Social proof (reviews/testimonials) on service pages
Blog posts updated every 6 months with fresh data
📅 Launch Order
Homepage
First priority — needs to go live ASAP
7 Main Service Pages
Core money pages — launch in Week 1-2
About, Contact, Portfolio
Week 2
Delhi + Noida Location Pages
Week 3 — quick SEO wins
21 Sub-Service Pages
Month 1-2 — batch creation
Blog: First 4 posts
Month 1 — start content engine
6 Industry Pages
Month 2-3
Ongoing: 4 blog posts/month
Month 2 onwards — forever